RGAlign-Rec: Ranking-Guided Alignment for Latent Query Reasoning in Recommendation Systems

2026-02-13

Technology Category

• Machine Learning: Learning Preferences or Rankings
• Data Mining & Knowledge Management: Recommender Systems
• Search and Optimization: Algorithm Configuration

Application Category

• User Modeling, Personalization and Recommendation: Large Language Models (LLM) for user modeling and recommendation
• Search and Retrieval-Augmented AI: Web learning to rank, online learning, and counterfactual learning for ranking
• Economics, Online Markets and Human Computation: LLM based quality controls for crowd work

Abstract

Proactive intent prediction is a critical capability in modern e-commerce chatbots, enabling"zero-query"recommendations by anticipating user needs from behavioral and contextual signals. However, existing industrial systems face two fundamental challenges: (1) the semantic gap between discrete user features and the semantic intents within the chatbot's Knowledge Base, and (2) the objective misalignment between general-purpose LLM outputs and task-specific ranking utilities. To address these issues, we propose RGAlign-Rec, a closed-loop alignment framework that integrates an LLM-based semantic reasoner with a Query-Enhanced (QE) ranking model. We also introduce Ranking-Guided Alignment (RGA), a multi-stage training paradigm that utilizes downstream ranking signals as feedback to refine the LLM's latent reasoning. Extensive experiments on a large-scale industrial dataset from Shopee demonstrate that RGAlign-Rec achieves a 0.12% gain in GAUC, leading to a significant 3.52% relative reduction in error rate, and a 0.56% improvement in Recall@3. Online A/B testing further validates the cumulative effectiveness of our framework: the Query-Enhanced model (QE-Rec) initially yields a 0.98% improvement in CTR, while the subsequent Ranking-Guided Alignment stage contributes an additional 0.13% gain. These results indicate that ranking-aware alignment effectively synchronizes semantic reasoning with ranking objectives, significantly enhancing both prediction accuracy and service quality in real-world proactive recommendation systems.

Problem

• semantic gap
• objective misalignment
• proactive intent prediction
• zero-query recommendation
• ranking utility

Innovation

• Ranking-Guided Alignment
• Latent Query Reasoning
• Query-Enhanced Ranking
• LLM Alignment
• Proactive Recommendation