Principal Technical Program Manager, Sponsored Products and Brands

Amazon
Seattle, Washington, USA / New York, New York, USA2026-04-10ONSITE

About the job

The Sponsored Products and Brands team at Amazon Ads is re-imagining the advertising landscape through industry leading generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising.

Responsibilities

You will play a pivotal role in managing projects at all stages: inception, design, development, deployment and subsequent improvements. You will tackle challenging problems and coordinate high profile projects across multiple teams to ensure customer and business goals are met. You will interface across product, science, and engineering teams within the advertising and retail organizations.

You will drive mechanisms that allow the team to move quickly and deliver strong results. You will operate with a high degree of autonomy and efficiency. You'll be responsible for project management - prioritize, plan projects and features, manage partners, and track external commitments. You will recommend alternative technical approaches and partner with product, science, and engineering teams to meet timelines. You will actively role model the use of GenAI to make the team more efficient.

Qualifications

Minimum

7+ years of working directly with engineering teams experience

7+ years of technical product or program management experience

5+ years of software development experience

Experience designing or architecting (design patterns, reliability and scaling) of new and existing systems

Experience managing programs across cross functional teams, building processes and coordinating release schedules

Experience owning/driving roadmap strategy and definition

Preferred

We are seeking an entrepreneurial TPM who has experience managing large-scale global products, with a proven track record in developing visions, defining strategies, and building programs and features from the ground up. You should have experience creating product visions and roadmaps, along with a demonstrated ability to develop strategic visions based on rigorous analytics. Beyond defining, developing, and driving the roadmap and three-year plan for brand-focused commerce products, you will be responsible for leading new product ideation and development that impacts millions of creators and viewers daily. You will manage the lifecycle of complex cross-functional technology initiatives, balancing both tactical and strategic work while unblocking teams, increasing delivery speed, and negotiating resources and priorities.